Organization Information
Information granularity :
refers to the extent of detail within the information (fine and detailed or coarse and abstract).
Levels, Formats and Granularities of Organizational Information |
The value of Transactional and Analytical information
Transactional information : encompasses all of the information contained within a single business process or unit of work, and its primary purpose is to support the performing of daily operational tasks.
Analytical information : encompasses all organizational information, and its primary purpose is to support the performing of managerial analysis tasks.
The value of Timely Information
Real-time information means immediate,up-to-date information.
Real-time systems provide real-time information in response to query requests.
Five common characteristics of high-quality information :
- Accuracy
- Completeness
- Consistency
- Uniqueness
- Timeliness
Understanding The Cost of Poor Information
- Inability to accurately track customers, which directly affects strategic initiatives such as CRM and SCM.
- Difficulty identifying the organization's most valuable customers.
- Inability to identify selling opportunities and wasted revenue from marketing to nonexisting customers and nondeliverable mail.
- Difficulty tracking revenue because of inaccurate invoices.
- Inability to built strong relationship with customers-which increases buyer power.
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