Chapter 14 : CREATING COLLABORATIVE PARTNERSHIPS

Web 2.0 : Advantages of Business 2.0

Web 2.0 is the next generation of internet uses is a more mature,distinctive communication platform characterized by new quality such as collaboration, sharing and free.

Business 2.0 provided a virtual environment that,for many new employees, it just as vibrant and important as the physical environment.


4 Characteristics of Business 2.0

1. CONTENT SHARING THROUGH OPEN SOURCING

• Open systems : consists of nonproprietary hardware and software based on publicly known standards that allow third parties to create add on products to plug into or interoperate with the systems.
• Source code : contains instructions written by a programmer specifying the action to be performed by computer software.
• Open sources : refer to any software whose sources code is made available free for any third party to review and modify.

   2. USER CONTRIBUTED CONTENT

• Created and update by many users for many users.
• One of the popular forms of users generated content is a reputation system,where buyers post feedback on seller.

  3. COLLABORATION INSIDE THE ORGANIZATION

• Set of tools that supports the work of team or groups by facilitating the sharing and flow of information.
• collective intelligence: collaborating and taping into the core knowledge of all employees, partners and customers.
• explicit knowledge : consist anything that can be documented, archived and codified.
• tacit knowledge : knowledge contained in people hands. 

  4 . COLLABORATION OUTSIDE THE ORGANIZATION

• Refer to the wisdom of the crowd. 

Networking Communities Business 2.0

• Social media : refer to website that relay on user participation and users contributed content such as facebook and youtube.
• Social network : application that connects people by matching profile information.
• Social networking : practices of expanding your business or social content by constructing a personal network.

Social Tagging

• tags : specific keywords or phrases incorporated into website content for means of classification or taxonomy.
• social tagging : describe the collaborative activity of marking share online contents with keywords tag as a way to organize it for future navigation.

Business 2.0 Tools for Collaborating

1. blog
2. wikis
3. mashups